Due to a shortage of employment opportunities and available farmland around the Menofia governorate, a large percentage of the male population has left the area to search for income beyond the governorate’s borders. This phenomenon has left many female-headed households behind, and subsequently, many women are left searching for income generating activities.
After interviewing and surveying the needs of these women, El Sadat Association introduced the Kiosk project. Female beneficiaries received micro-financed kiosks units, selling goods in their villages. Beneficiaries also built their capacity to run small businesses by receiving training in accounting, businesses processes, management of capital, and more.
The nature of the project allows more women to participate over time, when units are paid off. Moreover, owning a small business has enabled beneficiaries to provide for their families as well; El Sadat Association has found that there has been a significant decrease in school drop-out rates amongst children of kiosk owners